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May 09, 2022 | Danny Lim | CEO | Zooloo | 2 min read
3 Best Practices for Integrating Multiple E-Marketplaces into Your B2B Strategy
Although launching an e-Marketplace is reasonably straightforward, turning it into a profitable channel is challenging. Each e-Marketplace has its personality, culture, and brand identity. The demographics and personas will likely differ from one e-Marketplace to another based on customers' preferences or loyalty. Keeping a presence in every market won't be possible, so it's crucial to research which platforms and communities will be the most beneficial for your e-business. Hence, in this blog, we will share 3 best practices related to multiple B2B e-Marketplaces management.
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